Do you run a small business and your customers are mostly local? Does your business have a physical presence like a restaurant, bar, salon, boutique store, etc. in your local community? Are you using Google’s Place Pages for your business? If not, you should sign up at Google Local Business Center to list your business in Google’s Place pages immediately. You can do it for free and Google will gladly do it for you. I will discuss how to get a free small business website on Google using Google Place Pages.
- Image via Wikipedia
So, What is Place Pages? Last year Google launched Place Pages and it’s a Google map feature. It enables users searching for a particular place (like a city or a business) to get all the information of that place in one spot. That includes restaurants, business web pages, images, street view, etc. Here is where you come if you’re running a local business. You can submit your business information, including a link to your business website, in a specific category. You can claim your listing at Google Local Business Center.
Google is making their place pages more useful to searchers and business owners. You can update your data as frequently as you want. When you log into Google local business center dashboard, you can post announcement, coupons, time-sensitive promotions and it will be instantly updated in the search results.
Here is an example of a business place page called Mission Mountain Winery.
Google has also introduced a badge for your local business listing in their Place Pages. When you claim your listing in the Local Business Center, searchers will instantly identify the listing as verified and authentic. It improves your business credibility and Google users will trust that business more than the others which are not claimed by their respective owners.
Your business in Google’s Place Pages will help you connect with a large number new and existing customers.
More and more people are suing their web-enabled cell phones to find local businesses and this trend is to explode in coming years. If you’re a local business owner with an account in Google Local Business Center, you can display your coupons on mobile devices also. Users can easily find these coupons and if they are connected to a printer, they can also print them out.
So, if you’re not in Google Local Business, sign up right now and claim your local business in Place Pages. It will definitely help in the growth of your business.
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